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PUBLIC SPEAKING; AN AUDIENCE-CENTERED APPROACH; MERCER UNIVERSITY EDITION

ISBN: 0536638853
ISBN 13: 9780536638854
Author: STEVEN A. BEEBE
Edition: 1 st
Publisher: Pearson Custom Publishing
Publication Date: Jun 30, 1905
Pages: 260

Book Summary
Cover made for Mercer University College; Taken from Public Speaking; An Audience-Centered Approach, Sixth Edition. The uniqueaudience-centered approach of this top-selling text emphasizes that your success in public speaking depends on how listeners interpret the message. Its distinctive and popular approach emphasizes the importance of analyzing and considering the audience at every point in your speechmaking process. This model of public speaking is the foundation of the text, guiding you through the step-by-step process of public speaking, focusing your attention on the dynamics of diverse audiences, and narrowing the gap between the classroom and the real world.

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